Acai Theory Raises Rs 4 Cr Pre-Seed Funding

New Delhi, Apr 21 (PTI) Acai Theory, a health-focused quick service restaurant (QSR) brand, announced on Tuesday it has secured Rs 4 crore in a pre-seed funding round.

The investment was led by All In Capital and TDV Partners, with participation from angel investors, including Rinshul Chandra, former COO of Zomato Food Delivery; Harpreet Grover, founder of Curious Parent; Anurag Prasad, CEO of Visit Health; Harish Varadarajan, CEO of Fragaria; and others.


The fresh capital will support the company's expansion, team building and brand visibility, as well as improvements to its supply chain and research and development. The company plans to open 8-10 stores in Bengaluru in 15-18 months, establish a central kitchen for consistent quality, and introduce AI-led tools to boost operational efficiency and scalability across outlets.

"With this capital, we are focused on growing our footprint in Bengaluru and setting up the right foundation to expand into other key markets. Our goal is to make 'healthy indulgence' an everyday choice, not an exception," Rishav Ranjan and Akash Kyal, Co-founders of Acai Theory, said.