magicpin Launches AI Assistant Vera

New Delhi, Apr 6 (PTI) Food delivery and e-commerce platform magicpin on Monday announced the launch of AI Assistant 'Vera' for restaurants and retailers to gain real-time order volume insights for planning operations.

During the pre-launch trial phase, over 1,00,000 restaurants and retailers have already been on-boarded on 'Vera', magicpin stated.

The launch was brought forward due to a severe LPG crisis hitting food delivery partner restaurants across India, whereby magicpin provided real-time, AI-enabled support via Vera, it added.


Anshoo Sharma, CEO & Co-founder at magicpin, said, "Vera acts as a growth engine that not only manages a merchant's digital presence but also drives real business outcomes. Early results indicate a 1.5-2 times uplift in visibility, up to 3 times increase in customer actions and a meaningful jump in conversion to paying customers."

magicpin has committed an investment of USD 1 million to build an AI stack, with Vera being a part of the initiative.

The AI stack aims to reduce barriers for small businesses operating on thin margins by improving their online presence, thereby reaching more customers and driving revenue growth.