Loco Lays Off 40 Employees: Gaming Company Cites 'Cost Efficiency'
By Rediff Money Desk, NEWDELHI Nov 30, 2023 19:59
Gaming company Loco has laid off 40 employees, citing 'cost efficiency' and global market conditions. The layoffs represent 36% of the company's workforce.
![Loco Lays Off 40 Employees: Gaming Company Cites 'Cost Efficiency'](https://im.rediff.com/getahead/2018/jun/19gaming3.jpg)
Photograph: Mike Blake/Reuters
New Delhi, Nov 30 (PTI) Gaming company Loco has laid off 40 of its 110 employees, after a "strategic review" of operations, the company's founder said on Thursday.
Loco Founder Anirudh Pandita said no sector can remain unaffected by global turbulence, and assured support to the laid-off employees.
The 40 laid-off employees comprised 36 per cent of the company's total workforce of 110.
"To give some context, we did a strategic review for the previous quarter pertaining to transactions on the platform and the percentage of paid users, which is higher on a global average... but advertising was lacking," Pandita told PTI.
"Given where we are (in terms of) financial cycles and the global market, it is very important to be cost efficient as well," Pandita told PTI.
Pandita refuted investor pressure or performance as factors for the layoffs.
"Based on a company review last week, we decided... to let go of roles. This had nothing to do with performance. On the product side, engagement-based services and advertising guys were impacted," he said.
The company cut marketing costs last year, and said tech and employee cost structure is now "being made efficient."
"We will make sure the people affected land on their feet, we are providing financial support (severance) as well as insurance and emotional support," Pandita said.
The company had in November launched a paid VIP loyalty programme and elaborated its plans on international expansion.
Loco Founder Anirudh Pandita said no sector can remain unaffected by global turbulence, and assured support to the laid-off employees.
The 40 laid-off employees comprised 36 per cent of the company's total workforce of 110.
"To give some context, we did a strategic review for the previous quarter pertaining to transactions on the platform and the percentage of paid users, which is higher on a global average... but advertising was lacking," Pandita told PTI.
"Given where we are (in terms of) financial cycles and the global market, it is very important to be cost efficient as well," Pandita told PTI.
Pandita refuted investor pressure or performance as factors for the layoffs.
"Based on a company review last week, we decided... to let go of roles. This had nothing to do with performance. On the product side, engagement-based services and advertising guys were impacted," he said.
The company cut marketing costs last year, and said tech and employee cost structure is now "being made efficient."
"We will make sure the people affected land on their feet, we are providing financial support (severance) as well as insurance and emotional support," Pandita said.
The company had in November launched a paid VIP loyalty programme and elaborated its plans on international expansion.
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