Nykaa Appoints Sukhleen Aneja to Lead Kay Beauty
By Rediff Money Desk, New Delhi Sep 06, 2024 19:09
Nykaa appoints Sukhleen Aneja as SVP and Business Head for Kay Beauty, focusing on international expansion. Aneja brings extensive experience from Unilever, L'Oreal, and Reckitt Benckiser.
New Delhi, Sep 6 (PTI) Nykaa on Friday announced the appointment of Sukhleen Aneja as Senior Vice President and Business Head for Kay Beauty.
Kay Beauty is Nykaa's celebrity beauty brand launched in partnership with Katrina Kaif.
Announcing Aneja's appointment, Nykaa, in a release, said her role will focus on propelling growth for Kay Beauty in international markets on the back of a successful launch in India.
"Sukhleen will also hold responsibility for Nyveda, a brand based on the science of Ayurveda with a universal appeal in India and abroad, as well as provide strategic directions for a few of the young brands in wellness and personal care," the release added.
With over two decades of sales and marketing expertise across Fortune 500 organisations like Unilever, L'Oreal and Reckitt Benckiser, Aneja was most recently the CEO of brands at Good Glamm.
Launched in 2019, Kay Beauty is a celebrity makeup brand co-created by Nykaa and Katrina Kaif.
"Reaching record sales of over Rs 150 crore annually, Kay beauty is extensively distributed across both online and offline channels, including 150 plus Nykaa stores and 450-plus selective beauty retail outlets across India," the release said.
Kay Beauty is Nykaa's celebrity beauty brand launched in partnership with Katrina Kaif.
Announcing Aneja's appointment, Nykaa, in a release, said her role will focus on propelling growth for Kay Beauty in international markets on the back of a successful launch in India.
"Sukhleen will also hold responsibility for Nyveda, a brand based on the science of Ayurveda with a universal appeal in India and abroad, as well as provide strategic directions for a few of the young brands in wellness and personal care," the release added.
With over two decades of sales and marketing expertise across Fortune 500 organisations like Unilever, L'Oreal and Reckitt Benckiser, Aneja was most recently the CEO of brands at Good Glamm.
Launched in 2019, Kay Beauty is a celebrity makeup brand co-created by Nykaa and Katrina Kaif.
"Reaching record sales of over Rs 150 crore annually, Kay beauty is extensively distributed across both online and offline channels, including 150 plus Nykaa stores and 450-plus selective beauty retail outlets across India," the release said.
Source: PTI
DISCLAIMER - This article is from a syndicated feed. The original source is responsible for accuracy, views & content ownership. Views expressed may not reflect those of rediff.com India Limited.
You May Like To Read
TODAY'S MOST TRADED COMPANIES
- Company Name
- Price
- Volume
- Vodafone Idea L
- 13.35 ( -11.53)
- 166225069
- Rama Steel Tubes
- 16.68 (+ 20.00)
- 60645501
- Rajnish Wellness
- 3.69 (+ 1.10)
- 41851679
- GTL Infrastructure
- 2.46 ( -3.53)
- 31494599
- ARC Finance
- 1.63 ( 0.00)
- 30319737
MORE NEWS
Ganesha Chaturthi Holiday Closes Markets in...
Markets in Bengaluru and Mangaluru, including commodities, bullion, and areca-coconut,...
Athawale: Investors to Set Up Units in Nagaland
Union Minister Ramdas Athawale says his party will encourage investors to set up units...
MSDE & Swiggy Partner for Skilling, Employment...
MSDE and Swiggy launch an initiative to provide skilling and employment opportunities...