Aditya Birla Capital Aims to Double Customers with New Digital Platform
By Rediff Money Desk, MUMBAI Apr 16, 2024 13:08
Aditya Birla Capital launches a new digital platform to acquire 3 crore new customers in the next three years, aiming to reach a wider customer base.
Mumbai, Apr 16 (PTI) Aditya Birla Capital is targeting to add 3 crore new customers in the next three years through a digital platform launched on Tuesday, a top official said.
Speaking at the launch of the Aditya Birla Capital Digital here, Aditya Birla Group chairman Kumar Mangalam Birla said the purpose of the platform is to acquire new customers in a seamless manner.
At present, Aditya Birla Capital serves over 3.5 crore customers across its businesses, including lending, insurance, and asset management.
Speaking about the catchment which can be tapped into, Birla said the wider group has a 2.5 lakh strong small business ecosystem and currently serves over 25 crore customers through products and services like telecom, fashion, and retail.
A person can choose from 22 products and services across all the offerings of Aditya Birla Capital.
He said the ambition of Aditya Birla Capital is to break into the top three in each of the core businesses.
Birla said he sees the insurance, credit, and investment businesses of ABC growing at a compounded annual growth rate of 19-21 per cent over the next 3-5 years.
He said the broader financial services sector is expected to grow at two times the annual GDP growth.
Speaking at the launch of the Aditya Birla Capital Digital here, Aditya Birla Group chairman Kumar Mangalam Birla said the purpose of the platform is to acquire new customers in a seamless manner.
At present, Aditya Birla Capital serves over 3.5 crore customers across its businesses, including lending, insurance, and asset management.
Speaking about the catchment which can be tapped into, Birla said the wider group has a 2.5 lakh strong small business ecosystem and currently serves over 25 crore customers through products and services like telecom, fashion, and retail.
A person can choose from 22 products and services across all the offerings of Aditya Birla Capital.
He said the ambition of Aditya Birla Capital is to break into the top three in each of the core businesses.
Birla said he sees the insurance, credit, and investment businesses of ABC growing at a compounded annual growth rate of 19-21 per cent over the next 3-5 years.
He said the broader financial services sector is expected to grow at two times the annual GDP growth.
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