JM Financial Invests Rs 40 Cr in Farm Equipment Maker Modish Tractoraurkisan
By Rediff Money Desk, New Delhi Jun 19, 2024 18:08
JM Financial Private Equity invests Rs 40 crore in Modish Tractoraurkisan, a farm equipment maker, to support its growth and expansion in the industry.
New Delhi, Jun 19 (PTI) JM Financial Private Equity on Wednesday said it has invested Rs 40 crore in agri-machines and tools maker Modish Tractoraurkisan.
This investment will drive Modish Tractoraurkisan's brand-building initiatives, boost its marketing efforts, support working capital needs, and expand the distribution network, ensuring the company's continued growth and leadership in the farm equipment industry, JM Financial Private Equity said in a statement.
Modish Tractoraurkisan manufactures agri machines and tools under the brand Balwaan Krishi.
"India has been experiencing a steady decline in the average size of farm landholdings, along with increasing labour scarcity and rising labour costs. As a result, the industry is seeing a rise in small farm tools, driven by increasing farmer awareness enabled by internet penetration....Balwaan aims to become a leading farm equipment brand in the country," Darius Pandole, MD & CEO, Private Equity & Equity AIFs, JM Financial, said.
Founded by Rohit Bajaj and Shubham Bajaj, Balwaan is solving the industry challenges of pre-sales advisory, sale of quality products, post-sales training and after-sales service and spares support to the farmers and is one of the few players offering all of these services under one umbrella.
This investment will drive Modish Tractoraurkisan's brand-building initiatives, boost its marketing efforts, support working capital needs, and expand the distribution network, ensuring the company's continued growth and leadership in the farm equipment industry, JM Financial Private Equity said in a statement.
Modish Tractoraurkisan manufactures agri machines and tools under the brand Balwaan Krishi.
"India has been experiencing a steady decline in the average size of farm landholdings, along with increasing labour scarcity and rising labour costs. As a result, the industry is seeing a rise in small farm tools, driven by increasing farmer awareness enabled by internet penetration....Balwaan aims to become a leading farm equipment brand in the country," Darius Pandole, MD & CEO, Private Equity & Equity AIFs, JM Financial, said.
Founded by Rohit Bajaj and Shubham Bajaj, Balwaan is solving the industry challenges of pre-sales advisory, sale of quality products, post-sales training and after-sales service and spares support to the farmers and is one of the few players offering all of these services under one umbrella.
Source: PTI
DISCLAIMER - This article is from a syndicated feed. The original source is responsible for accuracy, views & content ownership. Views expressed may not reflect those of rediff.com India Limited.
You May Like To Read
TODAY'S MOST TRADED COMPANIES
- Company Name
- Price
- Volume
- GTL Infrastructure
- 2.74 (+ 2.62)
- 84886833
- Srestha Finvest
- 2.24 (+ 4.67)
- 34707853
- Ola Electric Mobilit
- 132.76 (+ 19.99)
- 27685743
- Suzlon Energy Ltd.
- 79.93 (+ 4.10)
- 27308498
- IFL Enterprises
- 1.22 (+ 4.27)
- 24757806
MORE NEWS
![Sebi Eases...](https://im.rediff.com/80-80/money/2024/aug/10sebi1.jpg)
Sebi Eases Compliance for Listed NCDs - New...
Sebi proposes amendments to simplify compliance requirements for entities with listed...
![Chandrasekaran:...](https://im.rediff.com/80-80/news/2018/jan/04modi.jpg)
Chandrasekaran: Learn From Indian Wisdom &...
Tata Group Chairman N Chandrasekaran emphasizes the importance of learning from Indian...
JSW Cement Files IPO Papers to Raise Rs 4,000...
JSW Cement has filed draft papers with Sebi for an IPO to raise Rs 4,000 crore. The IPO...