SKF India Launches Truck Campaign for CV Mechanics
By Rediff Money Desk, Chennai May 18, 2024 12:11
SKF India launches 'Install Confidence, Install SKF' campaign to support commercial vehicle mechanics with product awareness and skill development.
![SKF India Launches Truck Campaign for CV Mechanics](https://im.rediff.com/money/2015/oct/10truck.jpg)
Chennai, May 18 (PTI) SKF India, an automotive industrial engineered solutions provider, has launched its commercial vehicle campaign - "Install Confidence, Install SKF" aimed at serving the commercial vehicle mechanics, the company said.
The objective of the campaign is to create awareness about SKF Commercial Vehicle products, demonstrating their pivotal role in the lives of mechanics engaged in the commercial vehicle industry.
A truck as part of the campaign, would engage with the mechanic community on Saturday in Chennai after which it would visit mechanics in Tiruchirappali and Madurai, a company statement said here.
"At SKF we acknowledge our responsibility to the industries we serve.The SKF Truck Activation Campaign represents a significant step towards bridging the gap between manufacturers and mechanics, fostering collaboration and driving positive change within the automotive aftermarket industry" said SKF Automotive India and Southeast Asia Director Alagesan Thasari.
The uniquely designed truck would be showcasing SKF offerings for CVs to the mechanics, educating them on SKF Mechanic Partnership programme. It would also serve as a hub for knowledge exchange and skill development, equipping them with the latest trends in the industry.
The objective of the campaign is to create awareness about SKF Commercial Vehicle products, demonstrating their pivotal role in the lives of mechanics engaged in the commercial vehicle industry.
A truck as part of the campaign, would engage with the mechanic community on Saturday in Chennai after which it would visit mechanics in Tiruchirappali and Madurai, a company statement said here.
"At SKF we acknowledge our responsibility to the industries we serve.The SKF Truck Activation Campaign represents a significant step towards bridging the gap between manufacturers and mechanics, fostering collaboration and driving positive change within the automotive aftermarket industry" said SKF Automotive India and Southeast Asia Director Alagesan Thasari.
The uniquely designed truck would be showcasing SKF offerings for CVs to the mechanics, educating them on SKF Mechanic Partnership programme. It would also serve as a hub for knowledge exchange and skill development, equipping them with the latest trends in the industry.
Source: PTI
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