Swiggy Instamart Expands: Now Includes Non-Grocery Products
By Rediff Money Desk, NEWDELHI Apr 18, 2024 14:21
Swiggy integrates its online retail platform, Swiggy Mall, with Instamart, offering a wider range of products beyond groceries in over 25 cities.
New Delhi, Apr 18 (PTI) Food tech giant Swiggy on Thursday said it will integrate Swiggy Mall with its quick commerce offering Instamart, to broaden the choice for consumers looking to purchase products other than groceries and staples.
Swiggy Mall, which is currently operational in parts of Bengaluru, marked the company's foray into online retail.
The company said Swiggy Instamart is already present in more than 25 cities allowing Swiggy Mall to scale up over the coming months, starting with Bengaluru.
"Swiggy Instamart is broadening its offerings to include an even wider array of products. With our latest update, customers can now explore an extensive selection across over 35 categories, that go way beyond groceries and home essentials, delivered in minutes.
"This marks a significant milestone in our journey towards providing unparalleled convenience, ensuring our users have everything they need at their fingertips, faster than ever before," said Phani Kishan, Head of Swiggy Instamart.
In a blog post, the company stated the integration will further broaden the choice for consumers, who are showing an increasing predilection to purchase products other than groceries and staples from Swiggy Instamart.
Swiggy Mall, which is currently operational in parts of Bengaluru, marked the company's foray into online retail.
The company said Swiggy Instamart is already present in more than 25 cities allowing Swiggy Mall to scale up over the coming months, starting with Bengaluru.
"Swiggy Instamart is broadening its offerings to include an even wider array of products. With our latest update, customers can now explore an extensive selection across over 35 categories, that go way beyond groceries and home essentials, delivered in minutes.
"This marks a significant milestone in our journey towards providing unparalleled convenience, ensuring our users have everything they need at their fingertips, faster than ever before," said Phani Kishan, Head of Swiggy Instamart.
In a blog post, the company stated the integration will further broaden the choice for consumers, who are showing an increasing predilection to purchase products other than groceries and staples from Swiggy Instamart.
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